Beauty & wellness supplier for retail chains in India

Grow your retail chain with every beauty, skincare & wellness brand from one supplier

Bulkdoor is a B2B beauty, skincare and wellness supplier for retail chains in India. Stock 90+ brands and 5,000+ product variants across every outlet, with GST invoices, pan-India delivery and one sales contact - instead of a distributor for every brand.

For pharmacy, supermarket, beauty, gym, salon and franchise chains.

No joining feeGSTIN 07ABGFB5704M1ZB

  • Mamaearth aloe vera body care supplied to retail chains by Bulkdoor
  • Dot & Key moisturiser supplied to retail chains by Bulkdoor
  • Cetaphil moisturising lotion supplied to retail chains by Bulkdoor
  • Minimalist serum supplied to retail chains by Bulkdoor
Skincare30 brands
  • Swiss Beauty foundation supplied to retail chains by Bulkdoor
  • MARS liquid blush supplied to retail chains by Bulkdoor
  • Kay Beauty lipstick supplied to retail chains by Bulkdoor
  • Glam21 eyeshadow palette supplied to retail chains by Bulkdoor
Makeup & Haircare27 brands
  • GNC mass gainer supplied to retail chains by Bulkdoor
  • MuscleBlaze whey protein supplied to retail chains by Bulkdoor
  • Swisse multivitamins supplied to retail chains by Bulkdoor
  • OZiva calcium supplied to retail chains by Bulkdoor
Wellness & Nutrition17 brands
90+brands from one supplier
5,000+ product variants
  • No joining fee
  • Start with a few outlets
  • GST invoices
  • Pan-India delivery

Start in 4 steps

Get a supply quote for your stores

Tell us about your network. Our sales team calls you back with a brand and category assortment and wholesale pricing.

  1. 1

    Share your network

    Outlet count, cities and what you stock today.

  2. 2

    Get an assortment & quote

    A brand and category mix for your store formats, with wholesale pricing.

  3. 3

    Trial a few outlets

    Check product fit, billing and delivery on a smaller order.

  4. 4

    Roll out & replenish

    Extend to every store and reorder fast sellers regularly.

Takes about a minute. No joining fee.

Categories you want to stock

Our sales team replies with a curated assortment and quote. No joining fee.

Bulkdoor retail chain supply at a glance

90+ brands · 5,000+ product variants

What it is
One supplier for a retail chain's beauty and wellness range
Brands
90+ across 7 categories
Who it is for
Pharmacy, supermarket, beauty, gym, wellness, salon and franchise chains
Minimum order
MOQ from 6 units on eligible products, brands can be mixed
Billing
GST invoices · GSTIN 07ABGFB5704M1ZB
Delivery
Pan-India to every outlet, with order tracking (freight charged, not free)
Cost to join
None. Pay only for what you order
How to start
Request a quote, trial a few outlets, then roll out

Why it grows your business

How one supplier helps a retail chain grow beauty & wellness sales

A retail chain grows beauty and wellness sales by carrying a wider, consistent range in every store, adding the faster-growing wellness shelf, and freeing staff time and cash from managing dozens of distributors. Most of this market is still bought in physical stores, which is where chains compete.

USD 31.19 bn

India's beauty & personal care market in 2025

70%

of those sales happened outside online stores (online share: 30%)

USD 8.93 bn

India's nutraceuticals market in 2025

11.14%

projected yearly growth of nutraceuticals, 2026 to 2034

  1. 01

    Carry the brands shoppers ask for

    Stock names like Cetaphil, Minimalist, MAC, Swiss Beauty, GNC and MuscleBlaze without opening a distributor account for each one.

  2. 02

    Add a wellness shelf next to beauty

    Supplements, sports nutrition and ayurvedic wellness sit on the same order as skincare and makeup, so you can open a fast-growing category without a new supplier.

  3. 03

    Run the same range in every outlet

    One assortment and one price list across the network makes planning, promotions and staff training simpler as you add stores.

  4. 04

    Keep less cash tied up in stock

    Mixed-brand orders and MOQ from 6 units on eligible products let you trial a range in a few stores, then reorder only what sells.

The difference

One supplier instead of a distributor for every brand

Buying brand by brand means a separate distributor, invoice, minimum order and sales rep for each brand in each store. With Bulkdoor, every brand comes through one supplier with one sales contact.

TodayA distributor per brand
A separate distributor for each brand, every one delivering to every storeCetaphilMamaearthMAC CosmeticsSwiss BeautyGNCMatrix
  • 6 distributors
  • 18 supply lines
  • 6 invoice cycles
Brand by brand: a distributor, invoice and follow-up for every brand, in every store.
With BulkdoorOne supplier for all of it
The same brands flowing through Bulkdoor as a single supplier to every storeCetaphilMamaearthMAC CosmeticsSwiss BeautyGNCMatrixone supplier
  • 1 supplier
  • 1 invoice cycle
  • 1 sales contact
With Bulkdoor: every brand arrives from one supplier, on one invoice, to every store.
Buying brand by brand compared with using Bulkdoor as a single supplier
Suppliers to manageA distributor for most brandsOne supplier for 90+ brands
InvoicesA different invoice and credit cycle eachGST invoices from one supplier
Across your outletsRange depends on each distributor's stockOne consistent assortment
Order sizeSeparate minimums per distributorMixed-brand orders, MOQ from 6 units
Point of contactMany sales repsOne dedicated sales contact

What we supply

Brands we supply to retail chains, by category

Bulkdoor supplies 90+ brands across seven categories: skincare, makeup, haircare, fragrances, wellness and nutrition, men's grooming, and bath, baby and personal care. Every brand is available to chain partners, subject to stock and brand availability.

Who we supply

Which retail chains Bulkdoor supplies

Pharmacy chains

Derma skincare, baby care and supplements.

Supermarkets & hypermarkets

Fast-moving beauty and personal care.

Beauty & cosmetic stores

Luxury, trending and value makeup.

Gym & nutrition stores

Protein, sports nutrition, vitamins.

Wellness & ayurveda chains

Herbal, organic and ayurvedic ranges.

Salon & spa chains

Professional haircare and skincare.

Franchise networks

Same range and pricing for every franchisee.

Departmental store chains

A ready-made beauty and wellness section.

Buyer's guide

How to choose a beauty & wellness supplier for a retail chain

Check where the stock comes from, that every order has a GST invoice, and that batch, expiry and MRP are right on arrival. Then confirm range breadth, flexible order sizes, delivery to every outlet city, written returns terms and one accountable contact.

  1. 1

    Where the stock comes from

    Ask whether products come from the brand or its authorised distribution, and ask for invoices that show it. Grey-market stock is the biggest risk in beauty and supplements.

  2. 2

    GST invoices on every order

    Your finance team needs proper GST invoices to claim input tax credit and reconcile purchases across outlets.

  3. 3

    Batch, expiry and MRP on arrival

    Check shelf life on delivery, especially for sunscreens, actives and supplements. Supplement labels should carry an FSSAI licence number, and imported products should show importer details and MRP.

  4. 4

    Range breadth

    A supplier covering skincare, makeup, haircare, personal care and wellness can replace a long list of single-brand distributors.

  5. 5

    Flexible order sizes

    Mixed-brand orders and sensible minimums let you trial new brands in a few stores before a full rollout.

  6. 6

    Delivery to every outlet city

    Confirm coverage for all your locations, what freight costs per outlet, how deliveries are tracked, and who handles damaged or short shipments.

  7. 7

    Written returns and damages terms

    Agree how damaged, wrong or near-expiry stock is handled before the first order.

    Bulkdoor's refund policy
  8. 8

    One accountable contact

    With many outlets you need one person who owns quotes, stock issues and replenishment, not a rep per brand.

Questions

Retail chain supply: frequently asked questions

What is a beauty and wellness supplier for retail chains?

It is a single B2B partner that supplies a multi-store retailer's whole beauty and wellness range (skincare, makeup, haircare, personal care and supplements) across many brands, instead of the retailer buying from a separate distributor for each brand. The chain gets one assortment, one sales contact and GST invoices for every outlet.

Who supplies beauty and wellness products to retail chains in India?

Bulkdoor is a B2B supplier for multi-outlet retailers in India with 90+ beauty and wellness brands and 5,000+ product variants. Pharmacy chains, supermarkets, beauty stores, gyms, salons and franchise networks source skincare, makeup, haircare, fragrance, personal care and nutrition from one supplier with GST invoices and pan-India delivery (freight charged on actuals, not free).

How can a retail chain buy cosmetics and skincare in bulk for multiple stores?

Share your outlet count, locations and the categories you want to stock. Bulkdoor's sales team proposes an assortment with wholesale pricing, you place a trial order for a few outlets, then roll out to the rest of the network with repeat orders.

Does Bulkdoor supply nutrition and health supplement brands?

Yes. The wellness range includes GNC, MuscleBlaze, HealthKart, Swisse, OZiva, Wellbeing Nutrition, Seven Seas, Fast&Up, The Whole Truth and Organic India, so pharmacy, supermarket, gym and wellness chains can order beauty and wellness together.

Which types of retail chains does Bulkdoor supply?

Pharmacy chains, supermarkets and hypermarkets, beauty and cosmetic store chains, gym and nutrition store chains, wellness and ayurveda chains, salon and spa chains, franchise networks and departmental store chains.

Can Bulkdoor deliver to outlets in different cities?

Bulkdoor offers pan-India delivery with order tracking. Delivery is not free: freight is quoted with your order and depends on your outlet locations and order size. Share your outlet list when you request a quote and the sales team will confirm a delivery plan and freight for your locations.

Do retail chains get GST invoices?

Yes. Bulkdoor Enterprises (GSTIN 07ABGFB5704M1ZB) issues GST invoices on business orders, so your finance team can keep purchase records and review input tax credit.

What is the minimum order for a retail chain?

Chain supply is quoted on network size, assortment and order frequency. On the regular catalogue, MOQ on eligible products starts from 6 units per SKU and brands can be mixed in one order, so a trial order does not need to be large.

Are the products genuine?

Bulkdoor works with verified brand, distributor and supplier channels and focuses on original branded products. Check product details, invoice information and support terms before scaling order volume.

Can we start with a few outlets before supplying the whole chain?

Yes, and it is the recommended way to start. Trial a few stores to check product fit, billing and delivery, then extend supply to more outlets with repeat orders.

Is there a fee to work with Bulkdoor?

No. There is no joining or subscription fee. You pay only for the products you order.

What happens after I request a quote?

Bulkdoor's sales team contacts you on the mobile number you share to understand your stores, then sends a suggested assortment and quote. You can also message the team on WhatsApp straight away.

Put every beauty & wellness brand in every one of your stores.

One supplier. One sales contact. GST invoices and pan-India delivery, freight charged on actuals.